When deciding between purchasing one product or another, how often do you lean toward the business that has won a prestigious award? If you’re like most people, the answer is “most of the time.” Indeed, the Harris Poll has found that 75 percent of consumers will prefer an award-winning business to its rivals.
Imagine winning an award for your business. This is precisely the kind of sway you’ll gain over your new customers, buoying your bottom line with new revenue. Earning accolades can help your enterprise gain credibility, generate positive PR, attract customers, and boost its profile in the industry. For these reasons, every business owner should submit their business for awards.
Not sure where to begin? That’s not surprising since there are legions of programs that toast nearly every kind of business. Here are some of the best places to nominate your business to help you get started.
Do you have the best business in your local community? Apply to the Stellar Business Awards
Has your business established a positive track record of customer satisfaction and retention? Have you deployed technology in state-of-the-art ways or developed a positive company culture for employees? Have you honed your business operations to peak efficiency, sponsored local community events, or done other things to help people? Do you have great reviews from previous customers on Google and other review sites?
If you can answer yes to these questions, your business would likely be a good candidate for a Stellar Business Award. This organization takes a granular approach, focusing on ventures across America that make substantial contributions to commerce in their local area.
If the idea of applying for awards seems intimidating, then the Stellar Business Awards are a great place to start. This program vets companies of nearly every kind and recognizes their unique breed of excellence. To become an applicant, all you need to do is fill out an online form that takes a mere five minutes.
Prize for small business owners: Ernst & Young Entrepreneur of the Year
Some programs focus specifically on the innovation and visionary leadership of founders and entrepreneurs. Perhaps the most noteworthy is the Ernst & Young Entrepreneur of the Year Award.
This distinguished honor was first given in 1985 and has expanded over the years to become one of the most coveted accolades in the business world. While the judges are ruthless — few people ever become finalists, and there’s ultimately only one winner — submitting oneself for consideration is still a good idea since the organization also provides valuable opportunities to network with other industry leaders. Think of this program as a way to meet like-minded people and trade expert tips.
Dream big awards
Another good place to start is to join your local chamber of commerce and familiarize yourself with any recognitions they might offer. These have the benefit of earning you recognition locally from community members in your immediate vicinity. Whether you have owned and operated your business for years or are just starting out, your peers in the realm of local biz will welcome you with open arms.
Keep in mind, as well, that if you have a minority-owned business, a veteran-owned business, or a woman-owned business, then there are American business awards that are specifically designed to salute your accomplishments. For instance, check out the Minority Business Development Agency’s Enterprise Awards, the National Veteran Business Development Council Awards, or the National Association of Women Business Owners’ annual awards program. There are also special awards programs to recognize the growth and success of one-year and other new startups.
The Stevie Awards are another great place to begin for the country’s best small businesses. This organization offers several categories of prizes for small and mid-sized businesses, as well as major corporations. Companies across the U.S. and different countries vie for these prizes, which are some of the most meaningful honors anyone can hope to win. Submission of applications must take place according to strict deadlines, however, so be sure to acquaint yourself with the organization’s calendar.
Finally, depending on your specific field, there could be longstanding laurels that you could try for. For example, product designers often consider the Red Dot Awards to be their highest honor; the World Travel Awards identify the best restaurants, hotels, and other companies that cater to tourists.
Small business awards celebrate you and your company
Want your company to be a winner? It can be, with awards programs like these that highlight the best enterprises across America.
Picture receiving a trophy at a gala event or hanging a framed certificate on the wall behind your desk. Imagine everyone in your small business community standing up to applaud your accomplishments.
Does this seem like dreaming too big? The fact is that your enterprise deserves to be honored for its achievements and contributions. Sometimes, leaders of organizations can forget how inspirational their achievements are to others. Don’t let misplaced modesty keep you from getting the appreciation you deserve.
2025 is the year to validate your long years of hard work and entrepreneurial spirit. Accept your nomination. Apply for the awards you deserve today!