With more than 500 million daily users on Instagram and over 2 billion monthly users on YouTube, you can be assured to gain access to a huge audience on both platforms. And what better way to do that than by promoting your video content on both platforms!
As YouTube is the most popular platform for promoting video content, you can be sure of getting a lot of competition from fellow YouTubers. To be able to combat this competition, you must make use of all the right marketing strategies.
One of these strategies involves using other social media platforms to promote your videos. In this article, we will discuss 5 ways in which you can promote your YouTube videos on Instagram.
Pro tip: you can buy YouTube Views from websites such as GetViral, SocialPackages, and Viralyft to gain real subscribers on this platform. By doing this, you can grow your channel much faster and get a lot more exposure. Buying real subscribers will also enable you to convert these subscribers to viewers for your videos.
Now, let us find out how you can turn your Instagram followers into YouTube subscribers.
1. Post Teasers on Instagram
The first way in which you can promote YouTube videos on Instagram is by posting teasers of your upcoming videos. These can be short video clips from your video that will draw people in or even something like a poster.
Make sure to mention the date and time of the release of the full video in the caption below your post. Additionally, you can post these as ad campaigns to gain a wider reach that is beyond just your followers.
This will help you to attract your audience on Instagram to your videos on YouTube. Once they watch your videos, they will subscribe to your channel to stay updated on when you drop the next video.
2. Use Stories to Create Excitement
Stories are the first thing that anyone sees when they open their Instagram app as it appears at the top of the screen. You can use this feature to your advantage and provide glimpses of the content that you are going to be putting up on YouTube.
You can do this by posting behind-the-scenes clips or pictures of you shooting your video. Add in some text that tells your audience to stay tuned on your page to know more about your next YouTube video.
Moreover, you can also share your video on your Story. If you have a verified account on Instagram, you will have access to the feature that allows you to add a link to your Story. With this, you can add the link to your video and your viewers simply need to swipe up on your Story to be able to watch your video.
3. Link Your Channel on Your Bio
Your Instagram page acts as an advertising platform for your YouTube channel. Therefore, you must add the link to your channel in your bio. This helps you to divert traffic from your page to your channel.
How this works is that anytime someone wants to follow you, they will have to visit your page first. Here, they will see your bio and will also be curious to check out your channel. Make your bio as attractive as you can and provide a short description of what you do.
This will encourage your Instagram audience to subscribe to your YouTube channel. Furthermore, you can direct your viewers from your posts to your bio by telling them to check out the link in your bio.
4. Host Giveaways for Your YouTube Subscribers on Instagram
Giveaways can be in the form of brand merchandise, a product that you are advertising, or any new product related to your niche. All you need to do is put up a competition or just give away the prize for particular subscribers.
This can be for your 1000th or 10,000th subscriber, or the winner of a contest that you hosted on YouTube. The options are endless, and the more enticing your prize is, the more people will get interested to participate.
Some food and travel channels also sponsor trips for their special subscribers. Be sure to advertise these giveaways effectively on your Instagram page and draw people’s attention to your channel.
5. Use Content From Instagram on Your YouTube Videos
Say you went Live on Instagram to show your audience what goes on behind-the-scenes, or hosted a product reveal, or even just held an interactive session with your followers. You can use these videos for your YouTube channel and upload them there.
You could also ask your followers to ask you questions via a question and answer Story on Instagram. Then, you could shoot a video of yourself answering those questions and upload it on YouTube.
Let your audience know that you have put up the answers to their questions in a video on YouTube. This will encourage your followers on Instagram to check out the video on YouTube and subscribe.
Using these tips, you can increase the number of subscribers that you have on YouTube and even promote video content on Instagram. A lot of these ways will help you to increase your interaction and engagement with your audience, which is a bonus.
Getting more Youtube subscribers is also a direct way to monetise your content on YouTube.